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Mission and Values

Since first opening our doors in 1953, Advantage Plus FCU has always been a credit union with 100% focus on the betterment of our member base. That means that all product, supplemental resources, and personalized member interactions revolve around diversifying our offerings in order to meet the unique needs of fellow Southeast Idaho and Star Valley citizens. All of this and more is what went into forming our official company mission and continues to be our driving force today:  

Working to enrich the financial lives of our Family of Friends. 

Much More Than a “Customer”

By joining Advantage Plus FCU, you are far more than just an account holder or loan borrower. You’re a member, a.k.a. a stakeholder, with a voice in everything we do as an institution.  And as a nonprofit organization, instead of pocketing profits, any and all gains are poured back into providing lower loan rates, higher dividend rates, no fees, and tons of other value-added services to you. Learn more about becoming a lifetime member today. 

Convenience, Gains, and Savings that Meet Your Needs

Speaking of value-added services … a few of our standout product include:

Kasasa® – Reward yourself with free checking and savings, plus perks. On top of no monthly service fee and refunds on ATM withdrawal fees nationwide*, Kasasa checking accounts offer different perks like really high dividends and cash back on everyday debit card purchases! Plus, Kasasa Saver® provides an innovative way to save money while also saving time and effort. 

Customized Lending – No matter your need, if it’s important to you, it’s important to us. At Advantage Plus FCU, we work closely with our members to secure budget-friendly financing that works uniquely for the individual.

Convenient Account Services – We could all use a little more time in the day. Fortunately, our quick and easy banking services make the seemingly impossible happen while keeping you informed about your finances. Have access to a number of everyday banking tasks at your fingertips, 24/7. 

Investment & Insurance Services – Not only do we want you to feel confident in your everyday banking, we want you to be just as comfortable with financial planning and protecting your hard-earned assets. Choose from our variety of investment and coverage options for extra peace of mind while you trek toward your overall life goals. 

A Rich History That Speaks for Itself

Today, Advantage Plus FCU is a financially strong institution made up of eight branches within Southeastern Idaho and Star Valley, WY. See how we’ve grown and evolved throughout the years, all the while maintaining our member-focused, next-door neighbor personality you’ve come to know and trust.